New Bata City Store opened at Gulshan-1, Dhaka
To satisfy the growing needs of the target customer groups, Bata Shoe Company (Bangladesh) Ltd. has recently opened a new exclusive city store in Gulshan-1, at the heart of Dhaka Capital City.

Mr. Muhammad Qayyum, Managing Director of Bata Shoe Company (Bangladesh) Ltd. officially inaugurated this exclusiveshop. Mr. Yee Siew NG, CFO, Mr. M. Habibur Rahman, Head of Human Resources, Mr. Bishwajit Roy, Retail Manager, Mr. Omar Faisal Chowdhury, Merchandising Manager, Mr. Firoze Mohammad, Store Operation Manager, Mr. Zahidul Huda, Advertising and Promotion, other officials of the company and landlord of the store, Mr. Sultanuzzaman were present there with distinguished guests to grace the program.

This internationally designed shop having 3,500 sq-ft area has international branded footwear like Bata, Power, Marie Claire, North Star, B.first, bata Comfit, Ambassador, Weinbrenner, Bubblegummers, Hush Puppies and Scholl exclusively to satisfy the growing need of the target customer groups. The opening ceremony received extensive press, TV coverage and made extensive consciousness in the locality.
Top Dealers visited Bata Factory
In the eve of Bengali New Year 1418, Bata Bangladesh organized meeting with top ten dalers from Dhaka I & Dhaka II depot at Bata Factory both in Tongi and Dhamrai on 12th April, 2011, Tuesday. These dealers are having a fantastic growth in their business almost 166% compare to last year and are contributing almost 20% of the total wholesale business.
During their visit, they came to know about the Bata in details and Bata Bangladesh's relentless initiatives and commitment for their customers and the society. Dealers were also very happy to see new and upcoming products of the company which will be launched shortly prior to the Eid festival. While visiting the factory they expressed their complete satisfaction to observe the manufacturing modernization took place.
Dealers also attended a meeting with the Managing Director, Mr. Muhammad Qayyum, where they exchange their views and suggestions for the mutul benefit of the company and further building up the business with dealers.
The meeting ended up with a lot of hope and aspiration by a thanks giving speech by the Company Manager.
Bata Bangladesh organized Bengali New Year "Boishakhi" promotion - 2011
Bengali New Year started from 14 April this year. On this grand occasion, Bata Bangladesh organized 'Bengali New Year (Boishakhi)' promotion in all retail outlets & DSP stores highlighting the new 'Boishakhi' collections for all the customer segments.

We have decorated the stores using Banner, Dangler, Showcard, X-banner & given a festive look by creating 'Boishakhi' corner to attract additional customers. Also we have gone for Press Ads, Radio Commercials, Television commercials and E-flyer for mass communication.

Bata Family Store opened at RingRoad, Shamoly, Dhaka
Bata Shoe Company (Bangladesh) Ltd. has recentlyopened a new large format Family store in Ring Road, Shamoly, Dhaka to serve thegrowing need of target customer groups in the area.

Mr.Muhammad Qayyum, Managing Director, Bata Bangladesh officially inauguratedthis new shop. M.A. Quader, Consultant – Business Development, M. HabiburRahman, Head of Human Resources, Bishwajit Roy, Retail Manager, Md. Ruhul Amin,Non Retal Sales Manager, Omar Faisal Chowdhury, Merchandising Manager, TaifurRahman, Store Operation Manager & other officials of the company werepresent there with distinguished guests to grace the program.

Thislarge format family store with 4,200 sq-ft area has been given a moderninternational look & our different branded footwear like Bata, Power, MarieClaire, North Star, B.first, Bata Comfit, Weinbrenner, Bubblegummers &Scholl are exclusively available here. The opening ceremony received extensive press& TV coverage.
World’s Largest Bata Shoe store opened at Bashundhara Mall, Dhaka
Bata Shoe Company (Bangladesh) Ltd. has recently opened “World’s Largest Bata Shoe store in one floor” at Level-7 of Bashundhara Mall, Dhaka, one of the most elegant shopping mall in the Dhaka Capital City.
Mr. T.G. Bata, Chairman, Bata Shoe Organization officially opened this historic Bata City store. Rajeev Gopalakrishnan, Managing Director, Yee Siew NG, CFO, M.A. Quader, Consultant – Business Development, M. Habibur Rahman, Head of Human Resources, Firoze Mohammad, Store Operation Manager, other officials of the company and authorities of Bashundhara Group were present there with distinguished guests to grace the program.
The store has space of total 20,000 sq-ft area. ‘Shop in shop’ has been created in this large format outlet with our international brands - Bata, Power, Marie Claire, North Star, B.first, Bata Comfit, Ambassador,Weinbrenner, Bubblegummers and Hush Puppies, Scholl, Nike to satisfy the needs of medium to medium high income group of customers.

The programme was followed by a colourful fashion show. The opening ceremony received extensive press & TV coverage.


Inauguration ofTalent Injection Program in Bata Bangladesh
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Mr.Jorge Carbajal, President, Bata Emerging Markets, Asia & Africa officiallyinaugurated the Talent Injection Program in Bata Bangladesh during his lastvisit.
Asper TIP guideline, Bata Bangladesh recruited 2candidates for Manufacturing and Retail Department. Mr. Carbajal thoroughly reviewed the wholeprocess of Talent Injection Program initiatives of Bata Bangladesh and talked with thenewly joined employees.
Mr.Rajeev Gopalakrishnan, Managing Director, Mr. M. Habibur Rahman, Head of HumanResources and other newly joined employees of Bata Banglaesh were present in theprogram.
Bata New City Store opened at Satmoshjid Road, Dhanmondi, Dhaka
To cater the increasing needs of the target customers’ group, Bata Shoe Company (Bangladesh) Ltd. has recently opened a new city store at Satmoshjid Road, Dhanmondi, a very busy commercial location in the Dhaka Capital City.
Ourwell established brands – Bata, Power, Marie Claire, Hush Puppies, Scholl, North Star, B.first, Bata Comfit, Ambassador, Bubblegummers and Weinbrenner are prominently highlighted through creating brand corners. The layout of the store has ensured pleasant shopping environment for the customers.

Mr. Rajeev Gopalakrishnan, Managing Director of Bata Shoe Company (Bangladesh) Ltd. officially inaugurated the store. Mr. Yee Siew NG, CFO, Mr. M.A. Quader, Consultant – Business Development, Mr. M. Habibur Rahman, Head of Human Resources, Mr. S.A.M. Yousuf, Retail Manager, Mr. Omar Faisal Chowdhury, Merchandising Manager, Mr. Firoze Mohammad, Store Operation Manager, Mr. Zahidul Huda, Advertising & Promotion Manager, other officials of the company and Mr. Sanjib Kumar Das & Mr. Chiranjib Das the landlords of the premises were present there with distinguished guests to grace the program.
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The opening ceremony received extensive press & TV coverage. The initial sales result indicates that the store will exceed the target sale of Tk. 20 million annually.
Tigers seal the series 4-0. Warmest Congratulation to Bangladesh Cricket Team
Tigers beat New Zealand by 9 Runs (New Zealand tour of Bangladesh, 4th ODI: Bangladesh v New Zealand at Dhaka, Oct 14,2010)
Bangladesh 241 (Shakib 106, Bennett 3-44) beat New Zealand 232 (Williamson 108, Shakib 3-54) by nine runs

Bangladesh clinched the Micromax ODI Cup beating New Zealand by nine runs in fourth ODI at Sher-e-Bangla National Stadium in Mirpur on Thursday.
Bangladeshi Captain, Shakib Al Hasan turned in an all-round performance enabling Bangladesh to win a thriller, giving them their first series victory against New Zealand.
Bata, the proud Official Clothing Sponsor, warmly congratulates Bangladesh Cricket Team for their historic series win.
Bata prouds to be associated with Bangladesh Victory
Tigers beat New Zealand by 7 wickets (New Zealand tour of Bangladesh, 3rd ODI: Bangladesh v New Zealand at Dhaka, Oct 11, 2010)
Bangladesh 173 for 3 (Nafees 73, Kayes 50) beat New Zealand 173 (Taylor 62*, 3-14) by 7 wickets.

Bangladesh is leading the five-match ODI series by 2-0 after beating New Zealand by seven wickets in the third one-day of the Micromax ODI Cup at Sher-e-Bangla National Stadium in Mirpur on Monday.
The hosts beat New Zealand by 9 runs in the first ODI on October 5.
Bata, the proud Official Clothing Sponsor, congratulating Bangladesh Cricket Team for their all out performance.
Bangladesh 228 (Shakib 58, Mills 3-44) beat New Zealand 200 for 8 (McCullum 61, Shakib4-41) by nine runs.
Bangladesh rode on an outstanding all-roundperformance from Shakib Al Hasan to beat New Zealand by nine runs in the 1stODI at Mirpur, Dhaka, making Daniel Vettori's pre-match comments about his ability seemalmost clairvoyant.
Bata, the proud Official Clothing Sponsor, congratulating Bangladesh Cricket Team for their all out performance.
Go tigers go.
Bata Bazar at Sadarghat reopened after complete renovation
Bata Shoe Company (Bangladesh) Ltd. has recently reopened Bata Bazar at Sadarghat, Dhaka after complete renovation giving a commerciallook. Located at a very busy business centre of Dhaka capital city, the storehas 6,000 sq-ft area & has been renovated to offer to our valued customersa pleasant shopping experience.
Mr.Jorge Carbajal, President, Bata Emerging Market (Asia & Africa) officiallyinaugurated the store. Mr. Rajeev Gopalakrishnan, Managing Director, Mr. M.A.Quader, Consultant, Business Development, Mr. S.A.M. Yousuf, Retail Manager,Mr. Omar Faisal Chowdhury, Merchandising Manager, Mr. Taifur Rahman, Store OperationManager of Bata Bangladesh were present therewith distinguished guests to grace the program.

Bata,Power, Marie Claire, North Star, B.first, Bata Comfit, Ambassador, Weinbrennerand Bubblegummers are prominently displayed for the target customers.
Bata Shoe Company (Bangladesh) Ltd. recently launched ‘Bata Gift Voucher’ to extend its service to the valued customers. Our customers / institutions will be able to order & buy these Gift Vouchers to present to their friends, relatives, colleagues and staffs starting from 29th August, 2010.

Mr. Yee Siew NG, Chief Financial Officer of Bata Bangladesh inaugurated ‘Bata Gift Voucher’ today in front of a good number of invited guests and media personnel. Mr. M.A. Quader, Consultant – Business Development, Mr. M. Habibur Rahman, Head of Human Resources, Mr. Ruhul Amin, Non-Retail Sales Manager, Mr. Omar Faisal Chowdhury, Merchandising Manager, Mr. Firoze Mohammad, Store Operation Manager (City), Mr. Zahidul Huda, Advertising & Promotion Manager and other officials of Bata Bangladesh were present during the program.

Bata Gift Vouchers are like cash coupons that can be used by customers to make purchases of Bata products from selected Bata shoe stores. There are companies who want to offer gifts to their customers or to their employees. These companies may decide to buy Bata Gift Vouchers and then distribute it to their customers or employees. Companies can also use the Bata Gift Vouchers as incentives to their Sales staff by offering them as target achievement rewards. Individual Customers can also order through the shop manager & buy them to offer to their relatives, friends or colleagues. Orders may be placed through our website (www.batabd.com). Gift vouchers are available in three denominations – Tk. 500, Tk. 1,000 and Tk. 2,000.
Initially we are starting this program where vouchers can be redeemable from 5 selected Bata stores and the number will be increased gradually. With 6 months validity these vouchers offer time for consumers to shop at will and redeem the vouchers. The selected 5 stores are: 1. Jashimuddin Road, Uttara; 2. Level-7, Bashundhara Mall; 3. Kamal Ataturk Avenue, Banani; 4. Molly Capita Centre, Gulshan Avenue & 5. 218 New Elephant Road, Dhaka.




